Awareness for Change
WE WANT EVERY CUP TO BECOME A SMALL ACT OF AWARENESS
WE WANT EVERY CUP TO BECOME A SMALL ACT OF AWARENESS
Here are some actions — big and small — that we’ve already started implementing, and that both coffee lovers and professionals can adopt as well.
Sustainability isn’t only about the environment. With Awareness for Change, we advance our ESG (Environmental, Social, Governance) journey across supply chain, product, and company—measuring and communicating progress in our Sustainability Report.
01
SINGLE-ESTATE TRANSPARENCY
Traceable origins, mapped lots, and stories from our journeys to origin.
02
RESPONSIBLE WATER & SOILS
We select partners committed to water stewardship and soil health.
03
ENERGY & EFFICIENT PROCESSES
We improve processes to cut consumption and emissions.
04
MORE RESPONSIBLE PACKAGING
Mono-material, carbon neutral, recyclable, and designed for lower impact with a resealable closure.
05
QUALITY = LESS WASTE
Training and protocols for correct procedures, fewer scraps and errors.
06
PEOPLE, INCLUSION & SAFETY
Employee welfare, team development, and equal opportunities.
07
SMARTER LOGISTICS
Optimized transport and deliveries for fewer miles traveled.
08
EDUCATION & AWARENESS
Open content for baristas and consumers—from brewing to origin territories.
We select our coffee by personally visiting the countries of origin and working with individual farms. Explore the map to discover the faces, places and stories behind each harvest.
Download the 2024 sustainability report using the buttons below!
We select our coffee by personally visiting the countries of origin and working with individual farms. Explore the map to discover the faces, places and stories behind each harvest.
01
Welfare & People
Safety, training, talent development, continuous listening.
02
GOVERNANCE
ESG policies, codes of ethics, transparency on metrics and objectives.
03
RESPONSIBLE PURCHASING
Selection of suppliers and materials based on environmental/social criteria.
04
DIVERSITY AND INCLUSION
Equal opportunities, culture of respect
05
COMMUNITY
Educational projects and partnerships with local organisations.
06
QUALITY AND COMPLIANCE
Internal welfare, team growth, equal opportunities.
07
INNOVATION
Experimentation with roasting, packaging and service models.
08
HEALTH AND SAFETY
Procedures, audits and continuous improvement.